UHF: Hope is Here

Conceptualization, Art Direction, Layout (and Copywriting!)

This full multimedia campaign celebrates the incredible impact that the University Hospital Foundation is making to the province of Alberta. They are funding groundbreaking health care advancements — from potentially curing Alzheimer’s with just a pill, utilizing 3D heart imaging to find better diagnoses, to truly innovative diabetes treatments, they are bringing real hope to patients at the University of Alberta Hospital and beyond.